You’ve got your business, you’ve completed your branding, your website is up and running, and now it’s time to join social media. You open Instagram, Facebook or LinkedIn and are instantly overwhelmed with hashtags. How do you know what to use? Do you use general hashtags like #instagood or do you create your own branded…
Did you know that nearly 40% of clients use Google to find a lawyer? Plus even lawyers Google other lawyers to recommend? It’s true! Because of this, online marketing for lawyers is more important now than ever. In order to succeed in today’s legal world, you NEED to have an online presence. Read more from…
One reason people hesitate to start a business is the fear of failure. While more than 50% of businesses will fail in the first 5 years, there are ways to make your business more likely to succeed. Start Up Saavy While you may be working on a shoe-string budget as a start-up, if you spend…
Starting a podcast sounds simple, but growing a following and curating that following takes a lot more dedication and effort. Essential Learning Points The best way to gain traction is by starting with an interesting topic and inviting guest speakers. Stick to posting schedules that work Giveaways are a great way to get people into…
When you start a business often you can get too caught up in your never-ending to-do list. It’s always good to take a step back as a business owner and be sure you are clear on what makes you stand out as a business Competitor Audit A good place to start is to look at…