When you start a business often you can get too caught up in your never-ending to-do list. It’s always good to take a step back as a business owner and be sure you are clear on what makes you stand out as a business

Competitor Audit

A good place to start is to look at your competition. What do they do well? What don’t they do well?

Check out was they do from online to in person. “Secret shopper” is a great way to learn more about how they operate and where you fit.

You are only as good as the next best competitor.

Heather Pressler

Key Takeaways

  • Don’t get too caught up in the weeds
  • Known your competitor
  • Be different

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