Starting a podcast sounds simple, but growing a following and curating that following takes a lot more dedication and effort.
Essential Learning Points
The best way to gain traction is by starting with an interesting topic and inviting guest speakers.
- Stick to posting schedules that work
- Giveaways are a great way to get people into your community
- Look into your insights to see when your audience is active online
- Always be clear on what your CTA is
Talk to any successful podcaster and they will tell you it’s a passion-project. They typically don’t do it for fame or money, but rather to have interesting conversations. That doesn’t mean you can’t win business or influence people with a podcast – you can!
Successful business owners see the larger picture of their efforts to be an expert in their field
Heather Pressler
Key Takeaways
- Remain Top of Mind
- Be Seen to Sell
- Learn Something New
