It’s a fact that social media marketing is not for the faint of heart. But, when 77% of businesses use social media to reach their customers, it is absolutely something you need to know. Lucky for you, you’ve got us to help! Read along as we break down some of the top social media trends of the year.
Short-Form Video – The King of Social Media Trends
Love it or hate it, but short-form video is here to stay. Using apps like TikTok can give your customers a tiny, bite-size view of your business. You can share a new product, introduce new staff, share a how-to, and so much more! After all, if you find yourself scrolling down a rabbit hole of short videos, think of how much time your customers spend! That is money well spent.
But that’s not the only social media trend that’s still going…
YouTube
Yes, YouTube is alive and kicking – still! While consumers do love their bite-size videos, another social media trend to keep using is YouTube. Use this site to upload longer tutorials, share company information, do longer “Meet the Team” videos, and anything else your business requires! While TikTok reaches a younger demographic, YouTube is accessible – and used! – by demographics. This is one trend you don’t want to sleep on.
Social Commerce
More and more, businesses are using their social media sites to sell their product. You can utilize this as well. Think of adding a storefront to your Facebook page to sell dermatology products. You could even use it to sell merch so that your business logo is out and about! Social commerce is a social media trend that’s only growing, and now is a great time to get your foot in the door.
Have Questions? We Can Help!
At BlueHuki, we manage the latest in social media trends for business so you don’t have to. You can trust us to keep you and your company at the forefront. Contact us today to find out how we can help propel you and your business forward.
