Reputation Management

According to the New York Times, only about 1.5% of people leave online reviews – and you want to make sure that what they have to say is GOOD!

Reputation management is the effort to influence what and how consumers think of you and your brand. This is a critical part of digital marketing – and we can tell you how to do it through email and text campaigns.

SMS – or Text – Campaigns

It is a fact that, today, people are glued to their phones. So why not make that work in your favor? Text marketing is straight-forward and gets you responses in real-time. Retailers have used it for years, and other businesses can benefit from it as well! SMS campaigns are accessible and easy to generate.

Think of the customer entering their contact information on your website: they enter their phone number, and you text a link for them to review your services immediately! These campaigns are likely one of the easiest tools available to you! But wait – there’s more!

Email Campaigns

Just as you can use text campaigns to boost your reputation management, so too can you use email campaigns! Email is key to business, and targeted email campaigns are vital to creating brand awareness.

You can use email campaigns to not only garner reviews, but to keep your customers informed of you and your brand through regular email updates. As a consumer, email campaigns are great because they can respond to them on their own time. It’s a win-win!