Starting a podcast sounds simple, but growing a following and curating that following takes a lot more dedication and effort.
The best way to gain traction is by starting with an interesting topic and inviting guest speakers.
Talk to any successful podcaster and they will tell you it’s a passion-project. They typically don’t do it for fame or money, but rather to have interesting conversations. That doesn’t mean you can’t win business or influence people with a podcast – you can!
Successful business owners see the larger picture of their efforts to be an expert in their field
Heather Pressler
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