How To Conduct Your Social Media Audit

Start and organize your social media efforts for this 2023.
Devote time to analyzing your goals and conducting a full-scale audit.

1. Determine the sources.

a. Where your target audience lies.
b. Which platform boosted your growth
c. Sources of the traffic and engagement

2. Determine the content type that works.
Pay attention to the four common types of social media content.

a. Text b. Images c. Videos d. Links

3. Set a posting frequency.
Gather the information on the audience’s behaviour. What is the best time to post when they are online, the age, demographic and location? Set up a posting frequency according to audience behavior.

4. Set your content ratio.
The content can be a mixture of original and curated content.

Use this 5-3-2 ratio as a guide.
5 – should be the curated content
3 – should be your original content
2 – should be personal status updates

5. Set up your content pool.
Maintain a repository of social media content and use consistent branding.

Our team at BlueHuki prepared a FREE Social Media Audit cheat sheet to help you.

DOWNLOAD FREE Social Media Audit cheat sheet here !

Schedule on Heather’s calendar to talk about some quick promotions to make the most of it! Book Heather here!